AI Accelerator with Tommy Joyce
I'm a photographer. I have never written a line of code in my life. In the last two years I've built eleven pieces of software that now run most of my business, and I get days back every month because of them.
I'd like to show you how to do the same thing in yours.
Give me thirty minutes and we'll walk every department of your business — money, sales, marketing, delivery, customers, people, admin — and find the work that shouldn't be yours anymore.
In each one we sort the work into two piles: the things that just need doing, and the things that need somebody to think. The first pile can be handed to a tool you own. Most people find eighty percent of their week sitting in that pile, which is a far better problem than they thought they had.
You leave with that map and the two or three things costing you the most hours. Yours to keep, whether or not we ever work together.
Thirty minutes, no charge, nothing to prepare. Best suited to owners already making good money who are still doing most of it themselves.
Not me going away for three weeks and coming back with something. We sit down and build it while you watch.
And what you'll see is that I'm not writing code. That isn't modesty — I genuinely can't. I describe what I need out loud, the same way I'd explain it to you on the phone, and it gets built.
That's the part that matters. Once you've watched it happen once, you stop thinking of it as something other people do.
You get the tool and the written instructions that come with it, and you carry on the conversation yourself. Most people build their second one alone. I'm there when you get stuck.
Some people would rather stay out of it entirely. I keep building and looking after your tools while you get on with running the business.
Nobody knows which of those they are until they've watched the first build. That's fine. That's what the call is for.
Not one of these was built by a developer. They were built by a photographer describing what was needed, out loud, until it existed.
None of these companies do the same thing, and none of them look like yours either. That's rather the point — each tool was built around one business and its own particular mess, which is exactly why it works and exactly why you can't buy it off a shelf.
Nutrition bar company
Their ambassadors sign in, upload their photos and videos, and earn rewards automatically. Nobody chases anybody, nothing sits in a DM folder, and the content arrives in one place ready to schedule.
Video production agency
Reads a shoot's transcript, chooses which moments survive, and hands the editor a finished three-minute cut sitting inside their editing software. The job that used to eat a day.
Safari travel company
One pipeline that takes an idea and walks it all the way to posted — briefed, scripted, shot, scheduled. Three separate companies run through it without ever touching each other.
E-commerce business
Writes the advertising, reads the numbers every morning, and says plainly what's working and what to turn off. The reporting nobody ever gets around to.
Any small business owner
Business accounts and household accounts on one screen, so the question "can I actually afford this right now" takes a second instead of an afternoon.
A busy mom
Every recipe in one place, the week's dinners planned on a Sunday, and a shopping list that writes itself — in the order you actually walk the store. Not everything worth automating is work.
Individual tools are useful. What actually changed my business was giving them somewhere to live.
Mine is called Heartbeat. One page — the front door to everything I've built, and somewhere I can ask about my own business any time. What's happening with money. What needs doing. What I said I'd do last week and haven't.
It's the closest thing I've had to a chief of staff, and it isn't on the payroll.
Yours starts with one tool and grows every time you add another.
Two years ago I couldn't build a single one of these. I'd never tried. It genuinely did not occur to me that it was available to someone like me.
Then a friend got hired by a production studio to bring AI into their business, and over a conversation he told me what he was doing. That was it. No course, nobody sold me anything — he just gave me a rough roadmap.
I went home and built one tool for myself. It worked. Then I couldn't stop, and here we are eleven later.
It isn't money — the tools cost about twenty dollars a month and you've probably already paid for them. It isn't that you're bad at technology.
If a photographer who can't code can build eleven of these, the thing standing between you and doing it isn't talent, and it certainly isn't money. It's that nobody has sat down with you and started.
Thirty minutes. We'll map the whole business, and you'll leave knowing exactly where to start — with or without me.